Like most authors, I’m finding learning how to build a platform, a blog following, use Twitter and Facebook, and just plain market my books an overwhelming task. Something that makes it harder is the sheer volume of information available. I barely get through one book or report when I hear of another one. And each …
Seven Tips for how to Juggle Writing and Marketing Read More »
Platform: Get Noticed in a Noisy World is the book I’ve been waiting for, the book I wish I read years ago. As the second subtitle states, author Michael Hyatt lays out “a step-by-step guide for anyone with something to say or sell.” Clearly, concisely and in easy-to-understand prose, Hyatt gives instructions from product development, …
Book Review: Platform: Get Noticed in a Noisy World Read More »
Some of what I’ve learned about creating a platform was covered in my last post. And yes, it’s a lot of work. Sometimes tedious and often seeming like a never-ending task that yields few results. But it’s a huge mistake to ignore the need for a platform. There are good reasons to make the investment …